Pricing built around your category scope, not on artificial limits.
Unlimited topics, unlimited users, and millions of consumer and product signals are included. Your quote depends on the categories, markets, data sources, and deployment model you need.
What's included and what shapes your quote
No per-seat math. No artificial topic or mention limits. Simporter pricing is scoped around the category intelligence your team actually needs.
Unlimited topics
Needs, pain points, benefits, brands, claims, personas, and attributes.
Unlimited users
Built for insights, innovation, category, brand, R&D, and leadership teams.
Millions of category signals
Social conversations, product reviews, e-commerce data, and other approved sources.
Categories
Product categories you want to analyze.
Markets
Countries, regions, or languages in scope.
Data sources
Social media, e-commerce, or internal sources.
Deployment
Standard platform or dedicated customer environment.
Customization
Taxonomies, dashboards, workflows, and AI agent setup.
Three ways to deploy Simporter Insights AI
From a fast-start platform for growing teams to a fully bespoke solution for global enterprises — pick the model that fits your scope, governance, and ownership goals.
For smaller teams that need fast access to category intelligence without building data infrastructure.
Startups, challenger brands, and focused teams analyzing specific categories and markets.
- Social conversations, product reviews, and e-commerce signals
- Unlimited topics and analysis dimensions within agreed scope
- Custom AI labeling for needs, pain points, benefits, brands, personas, claims, and attributes
- Dashboards for trends, sentiment, share of voice, and category signals
- Colton Insights AI Agent with a defined monthly question allowance
- Unlimited users
Categories, markets, data source availability, and dashboard configuration.
For enterprise CPG teams that need stronger governance, custom workflows, and broader data coverage.
Large CPG companies, global brands, and teams working across multiple markets, brands, or business units.
- Dedicated customer environment when required
- Custom category, brand, product, and market taxonomy
- Additional data sources, including local market and retailer-specific sources
- Internal data integration where approved
- Tailored dashboards, reporting workflows, and AI agent configuration
- Unlimited users across teams and markets
Categories, markets, deployment model, integrations, customization, and support model.
For companies that want a custom AI insights platform built around their data, workflows, and ownership model.
Enterprises with internal data, AI, digital, or innovation teams that need a tailored solution.
- Custom data architecture and pipeline design
- Custom AI labeling logic and category intelligence workflows
- Managed platform option operated by Simporter
- Build-and-onboard option for internal team ownership
- Documentation, onboarding, training, and optional advisory support
- Client-specific integrations and governance requirements
Solution scope, data complexity, infrastructure, workflow complexity, onboarding, and support.
Compare what's included
A simpler side-by-side view of scope, data, AI, and deployment.
| Capabilities | Consumer Intelligence StarterStandard platform access | Consumer Intelligence PlatformDedicated enterprise setup | Custom Consumer Intelligence SolutionCustom build or managed service |
|---|---|---|---|
| Core access | |||
| Unlimited topics | Included | Included | Included |
| Unlimited users | Included | Included | Included |
| Dashboards | Standard | Tailored | Fully custom |
| AI labeling | Category-specific | Advanced taxonomy | Custom logic |
| AI & insights | |||
| Colton Insights AI Agent | 100 questions / month | Custom limit | Custom setup |
| Audience intelligence | Where available | Advanced | Custom setup |
| Trend / sentiment analysis | Included | Included | Customized |
| Data & deployment | |||
| Additional data sources | Standard sources | Available | Custom scope |
| Internal company data | Not standard | Available | Core scope |
| Deployment | Standard platform | Dedicated environment | Client-specific setup |
| Delivery model | Platform access | Enterprise platform | Managed or build-and-onboard |
| Security & compliance | |||
| Security model | Standard platform security | Enterprise-grade security | Client-specific security setup |
| Data isolation | Multi-tenant environment | Single-tenant environment | Single-tenant or client-hosted |
| Compliance support | Standard terms | Security documentation available | Custom compliance / legal review support |
Most tools price access.
Simporter prices business scope.
We don't charge for artificial limits like topics, users, dashboards, or small mention caps. Pricing is scoped around the categories, markets, data sources, deployment model, and customization your team actually needs.
Often priced around restrictions
- Topics
- Search queries
- Monthly mentions
- Users
- Dashboards
- Basic analytics add-ons
Priced around your business scope
- Categories
- Markets
- Data sources
- Deployment model
- Customization
- Managed or build-and-onboard model
Tell us your category and target markets.
We'll recommend the right setup and pricing model based on your scope, data sources, and deployment needs.